Built for UK physiotherapy clinics

Stop losing
£13,871 a year, per clinician.

That's the revenue gap UK Barometer data found between clinics with strong admin support and clinics without it. RxLine recovers it, answering calls, filling cancellations, and booking appointments automatically, so your clinicians spend their time treating, not on the phone.

72.3% average UK clinic diary
utilisation, the rest sits empty
£13,871 extra revenue per clinician,
per year, with strong admin support
9–10% average UK cancellation rate,
most slots never refilled
Next day live on your existing
phone number
r=0.52 admin support is the second strongest predictor of UK clinic revenue, three times stronger than marketing spend (Private Practice Barometer, 2026)
25% drop in billable capacity for a clinician who personally handles booking calls and admin between appointments
11% → 6.3% the fall in no-show rate when reminders and rebooking are properly automated (UK Barometer, 2026)
100% of calls missed after closing time, every one a patient who may book with a competitor instead

Before RxLine.
After RxLine.

Every scenario below happens in real physiotherapy clinics every day. None of them need a clinician. All of them currently interrupt one.

Without RxLine
-
A patient calls about their AXA insurance
Reception puts them on hold to find the provider code, checks if the clinician is on the approved list, then calls them back. Three minutes, minimum.
-
A cancellation comes in at 7pm
Nobody sees it until Tuesday morning. The slot stays empty. A patient on the waiting list never got the call.
-
A physio answers between patients
Someone wants to know the price of an initial assessment. The next patient waits. The session starts late. It happens four times before lunch.
-
Three calls come in after closing
All missed. One patient books with a competitor. Nobody knows until it's too late.
-
A patient calls about their exercise notes
They can't remember what they were told to do at home. The call takes five minutes to locate and relay the right information.
With RxLine
AXA query handled instantly
RxLine knows your provider codes, which insurers you accept, and how patients authorise treatment. Answered on the call, no hold, no callback needed.
7pm cancellation caught and flagged
RxLine logs the slot as available and alerts you immediately. You see it that evening, not the next morning. The waiting list gets the call.
Pricing answered automatically
RxLine knows your rates and answers immediately. The physio keeps treating. The next patient starts on time.
All three out-of-hours callers helped
RxLine answers, takes bookings, and sends SMS confirmations. Two patients book on the call. Nobody goes elsewhere.
Exercise notes query resolved
RxLine can relay standard post-session guidance from the clinic's knowledge base or take a message for the clinician to follow up. Either way, the front desk isn't involved.

Data: UK Private Practice Barometer 2026, 700+ clinic owners. Average diary utilisation 72.3%. No-show rate falls from 11% to 6.3% with automation.

Built around how a physio
clinic actually runs.

Every feature in RxLine is designed for appointment led healthcare businesses, not adapted from a generic call centre product.

📅

Appointment booking

Patients book directly on the call. You see the appointment in your calendar immediately, no manual entry required.

🔁

Rebooking and cancellations

Patients can move or cancel a session on the call. Cancelled slots are flagged immediately so you can refill them.

🔄

Smart call transfer

Any patient who needs to speak to your team directly is transferred instantly to your existing number.

🌙

24/7 out-of-hours coverage

Closed doesn't mean unavailable. The agent takes bookings, answers FAQs, and logs messages, even at midnight.

📞

Keep your existing number

No new number for patients to learn. RxLine answers on the line you already use, live the next day.

📊

Call analytics dashboard

See exactly what patients are calling about, peak call times, and how many calls have been handled automatically.

How we compare to
every alternative

There are generic AI receptionists, and there's RxLine. Here's the difference, and why it matters for an appointment led clinic specifically.

Feature RxLine Generic AI
receptionist
Human
receptionist
Live appointment booking Real-time ~ Generic only Yes
Rebooking and cancellations On the call No Yes
Out-of-hours 24/7 coverage Always on Yes Expensive
Keeps your existing number Always New number Yes
Never gives clinical advice By design ~ Not guaranteed Yes
Setup time Next day 1–2 weeks Weeks + training
🛡

Try it for 30 days.
No payment needed.

We set up RxLine on your existing number, configure it with your clinic's details and services, and run it live for 30 days, completely free. You see it working with your real patients before you pay a penny.

⚙️

We do the setup

You don't touch any technology. We configure everything and have it live on your number the next day.

📞

Your number, your patients

Patients keep calling the number they already know. They'll just notice someone always answers.

📊

Real results from day 1

See exactly how many calls were handled automatically and how many slots were filled.

🚫

No commitment

Not right for your clinic? We remove it and you owe us nothing. No awkward conversations.

Also built for

Your phones. Handled.
Starting tomorrow.

Book a 20-minute demo call. We'll show you exactly how RxLine would work in your clinic, answer every question, and set up your free 30-day trial if you want to proceed. No pressure, no pitch deck.

Takes 20 minutes · No commitment · Free 30-day trial · Live on your existing number next day